Understanding Our Lines of Business

Silver Quill Award of Excellence, International Association of Business Communicators District IV

Mallinckrodt Medical conducted research and developed products for use in five medical fields: anesthesiology, critical care, nuclear medicine, cardiology and radiology. The goal of this project was to provide those interested in learning about the company – employees, board members, customers, financial analysts and the general public – with an overview of the five fields. This overview encompassed an explanation of the medical specialty, the professionals working in the field, the types of equipment or procedures used in the field, and the specific products Mallinckrodt Medical offered.

In addition to doing research into each specialty and writing the brochures, I was responsible for overseeing the work of the graphic design firm and securing approvals from appropriate Mallinckrodt Medical managers and executive management.

Brochure series designed by ProWolfe Partners.

 

Pam McGrath - Writer | Editor